Licensing Fashion Articles

Read news articles about the licensing aspect of fashion.  This section contains news regarding licenses, licensees, licensors and all things relevant to licensed apparel.

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Industry Leader to Design, Produce and Distribute Dickies Apparel

Dickies®, the innovative work wear apparel brand, today announced a new licensing agreement with Exquisite Apparel, a leading manufacturer and marketer of underwear and performance apparel. Dickies’ extensive portfolio of licensees continue to deliver work wear and work-inspired lines including bags, footwear, belts, socks, medical wear, headwear, sunglasses, kidswear, men’s tops and junior girls apparel in addition to underwear, base layer and loungewear.

“We continue to enrich our licensee relationships to serve the needs of our diverse customer base, adding companies that produce high-quality, innovative products synonymous with the Dickies brand”

Perry Ellis International announced yesterday that it has entered into a license agreement with Oxford Ophthalmic Corporation, a division of Eyewear Designs Ltd., to design, manufacture and distribute men’s and women’s eyewear under the Cubavera brand.

“Eyewear Designs Ltd. is an industry leader in the eyewear market and the right partner for adding a new product category and interpreting the Cubavera lifestyle. We are extremely excited about the potential of this agreement and we look forward to working together with Eyewear Designs on a successful launch.”

Perry Ellis International (NASDAQ: PERY) announced yesterday that it has entered into a license agreement with Beluga Inc., a subsidiary of the Adjmi Apparel Group, to design, manufacture, and distribute apparel for infants through boys’ size 20 under the Gotcha brand name.

“This is a great opportunity to increase penetration of the Gotcha brand to additional, complementary categories with a licensee that can clearly interpret the essence of the Gotcha lifestyle. We look forward to a great partnership with this industry leader.”

Cherokee Inc. (NASDAQ:CHKE), a leading licensor and global brand management company, yesterday announced that it has entered into an exclusive license agreement with Star Ride Kids in the U.S. for Boys 0 – 20 woven tops, bottoms and swimwear.

“Sideout is a heritage California lifestyle brand and we believe there is a tremendous opportunity at many retailers. We look forward to working closely with the other Sideout partners to maximize Sideout’s potential.”

Perry Ellis International (NASDAQ:PERY) announced yesterday that it has agreed with Smart Apparel (U.S.) Inc. to end its license agreement for men’s dress shirts under the Perry Ellis and Perry Ellis Portfolio brands. Under the amended agreement Smart Apparel will continue to manufacture and distribute Perry Ellis dress shirts until December 31, 2010. Effective January 1, 2011, Perry Ellis International will take over all aspects of its dress shirt business. Smart Apparel will continue producing Perry Ellis International’s tailored clothing including men’s suits, suit separates, and sport jackets, which are available at major department stores nationwide.

Dickies®, the innovative work wear and lifestyle apparel brand, announced today a new licensing agreement with Magla Products, the leading manufacturer of branded hand-safety gear and related cleaning products. Dickies’ extensive portfolio of licensees continue to deliver work wear and work-inspired lines including bags, footwear, belts, socks, medical wear, headwear, sunglasses, kidswear, men’s tops and junior girls apparel in addition to work gloves.

“Magla Products has produced and designed superior, high-performance work gloves for top-tier brands over the years.”

Collective Licensing International (CLI) announced today that it has entered a three-year agreement with Bioworld Merchandising to license apparel and accessory lines under the Vision Street Wear brand. Under the design and manufacturing licensing agreement, Bioworld will help accelerate the momentum that Vision Street Wear has experienced since its re-launch in Summer 2009. The Vision Street Wear line created by Bioworld will include t-shirts, hoodies and bottoms, as well as headwear, bags, belts and other items and will be found at boutiques, specialty stores, malls and mid-tier distribution in the United States.

“Bioworld and the Vision Street Wear brand are a great fit. Our design expertise coupled with our distribution strength provide the formula necessary to develop an impactful product assortment and bring the Vision Street Wear brand back to its dominant position in the market”

- Debut Fragrance to Launch in Fall 2010 -

Elizabeth Arden, Inc., a global prestige beauty products company, has entered into an exclusive long-term global licensing agreement with kate spade new york for the manufacture, distribution and marketing of kate spade new york fragrances. A debut fragrance is planned to launch in the fall of 2010.

Industry Leader to Design, Produce and Distribute Dickies’ Medical Apparel & Medical Footwear

Dickies, the innovative work wear and lifestyle apparel brand, announced today a new licensing agreement with Strategic Partners Inc., the recognized leader in medical apparel and medical footwear, for the design, production and distribution of medical channel products. Dickies’ extensive portfolio of licensees continues to deliver work wear and work-inspired lines including bags, footwear, belts, socks, headwear, sunglasses, kidswear, men’s tops and junior girls apparel in addition to medical wear.

“Dickies is a powerful brand with a loyal following among medical consumers. We are honored to represent the Dickies brand in the medical uniform market”

Kersh, the prominent Canadian fashion label specializing in contemporary women's fashions, extends its brand with the debut of its first-ever line of handbags at the WWD MAGIC Conference and trade show in Las Vegas, Nevada Feb. 16 through 18, 2010. The handbags represent one of the many licensed products that the Kersh brand is looking to sign.
Perry Ellis Branded Boys’ Apparel New License Agreement

Perry Ellis International announced today that it has entered into a license agreement with Fishman & Tobin, Inc. to design, manufacture and distribute boys’ apparel as well as girls’ and boys’ school uniforms under the Perry Ellis®, Perry Ellis Portfolio® and Perry Ellis America® family of brands.

Fishman & Tobin, Inc. is recognized as a leader in boys’ dress and sportswear in all channels of distribution. For over 90 years, the family-run business has been known as a supplier of excellence for its quality, service and innovation in the marketplace. Fishman & Tobin's reputation for providing great value in children's wear has enabled it to grow to be the number one company in boys’ dress wear and school uniforms.

Perry Ellis International has entered into an exclusive license agreement with Nolan Glove Company (Nolan) to manufacture, design and distribute women’s Laundry by Shelli Segal® year-round accessories, including: hats, caps, earmuffs, gloves, mittens, scarves and wraps.
Perry Ellis International (NASDAQ:PERY) announced today that it has reached an agreement with The Collegiate Licensing Company (CLC) in conjunction with PGA TOUR® which allows PEI to offer PGA TOUR apparel with the officially licensed college logos & colors of the colleges represented by CLC.
Haggar Clothing Co., makers of Haggar branded casual and dress apparel for men, announce a new Master License agreement with Gramicci, originator of authentic climbing and outdoor lifestyle apparel. The agreement combines two brands well known for product leadership and innovation, expanding the offerings to men's and women's outdoor sportswear.
Cherokee Inc. a leading global licensor and brand management company, yesterday reported financial results for its third quarter ended October 31, 2009 (the “Third Quarter”). Net revenues for the Third Quarter totaled $8.04 million, $5,000 greater than revenues in the comparable period last year. Operating income for the Third Quarter was $4.71 million, or $40,000 greater than the $4.67 million of operating income in the comparable period last year. Pre-tax profits for the Third Quarter totaled $4.72 million, as compared to $4.71 million in the comparable period last year. Net earnings for the Third Quarter totaled $2.77 million, or $0.31 per diluted share, as compared to $3.25 million, or $0.37 per diluted share, in the comparable period last year, due to a lower tax provision in the comparable period last year resulting from certain favorable tax-related adjustments. The Company ended the quarter with cash and equivalents of $9.26 million, net receivables of $7.45 million and no debt.

Phillips-Van Heusen Corporation (NYSE: PVH) announced today that it has licensed Jensan Apparel Corporation to produce and market a full range of golfwear for men, women and children under PVH’s IZOD G brand.

Jensan’s first IZOD G collection, set to arrive in stores in Fall 2010, will be distributed in green grass shops; golf, tennis and sporting goods stores; and specialty stores. The territory licensed to Jensan includes the United States, its territories and possessions, as well as Canada.

JANIE BRYANT, Award-Winning Costume Designer for MAD MEN, in Development of Guest Designer Collaborations

Matchbook Company Appointed as Licensing Agency representing Janie Bryant in the development and merchandising of period inspired designer programs


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