To those of us outside of the tents, Fashion Week looks like one glamorous spectacle after another. Behind the scenes, it's a whole other story. This year, Samsung Mobile and Next Model Management are partnering to bring that story directly to you, straight from some of the fashion world's biggest talent – all thanks to the revolutionary Samsung Galaxy Note.

Created with the critically and commercially acclaimed Danish designer, David Andersen, the stylish new Endomondo sportswear line is aimed precisely at those people who are committed to fitness and peak performance, and want to share their dedication with others—just as Endomondo helps them achieve. The line is designed to build a bridge with this motivated market, and enables other Endomondo users to identify their fellow enthusiasts. In using the Endomondo app, they can share their experiences and spur each other onward.

British Vogue and online leather jacket retailer I Love 2 Love (IL2L) have teamed up for the magazine's first ever Online Fashion Week.

The week kicked off on Monday the 5^th December with an introduction from Florence Welch, and features exclusive offers and promotions from hundreds of online and offline retailers and designers.

Graduate Fashion Week is delighted to confirm George at Asda as the title sponsor for 2012.  To coincide with this announcement George is launching a capsule collection on 21November with 2011's Gold Award winner, Rory Longdon.

Graduate Fashion Week, the leading international event for fashion graduates, will be held Sunday 10 - Wednesday 13 June 2012 in Earls Court 2, London.

VLOV, Inc. which designs, sources and markets VLOV-brand casual, fashion-forward apparel for men in the People's Republic of China, today announced that highlights from VLOV's presentation at Mercedes-Benz China Fashion Week Spring/Summer 2012 on October 27, 2011, are now available at www.vlov.net.

Ukrainian Fashion Week attracted the glances of the international haute couture fashionistas for the 29^th time. The catwalk by American celebrity Paris Hilton and gala show of renowned British-Italian designer Antonio Berardi added a special thrill to the occasion. The event featured 42 designers, who presented their pret-a-porter Spring-Autumn 2012 collections.

After dressing the biggest stars in Barcelona, Dikton's Barcelona and Anjara Garcia sponsored a celebrity studded fashion event during New York Fashion Week. The Spanish fashion lines hosted TV stars & media personalities to preview their fabulous, flirty fashions.

Sprint and LG Mobile today announced the upcoming arrival of an Android device that perfectly pairs fashion with technology – LG Marquee Android™, exclusively from Sprint. The device will be launched in partnership with non-profit design collective MADE, formally known as M.A.C. & Milk, at this year's MADE FASHION WEEK in New York City. Keeping with the smartphone's innovative convergence of technology and fashion, LG enlisted Stacy London of TLC's "What Not To Wear" to act as resident style mentor to five up-and-coming MADE designers as they craft chic carrying cases for LG Marquee.

Derek Lam, the designer and brand known for its understated luxury, refined cuts, and bold silhouettes, receives the distinguished title of "Mercedes-Benz Presents" designer for this season's Mercedes-Benz Fashion Week Spring/Summer 2012 Collections, which kick off this week.  The Derek Lam runway show is being held on Sunday, September 11, 2011 at Lincoln Center, home of Mercedes-Benz Fashion Week.

VLOV, Inc. which designs, sources and markets VLOV-brand casual, fashion-forward apparel for men in the People's Republic of China, today announced that the Company will be showing VLOV's 2012 Spring/Summer collection at the Mercedes-Benz Fashion Week in New York City on September 12, 2011 at 3 p.m. in the Stage venue at Lincoln Center.

Supplements are fashion's 'must have' item to maintain hair health

TRESemme will once again make a splash, showcasing chic styles on and off the runway as the official sponsor of Mercedes-Benz Fashion Week Swim 2012.  As the #1 styling brand in the US*, TRESemme is thrilled to highlight the brand's innovative Fresh Start Collection – a revolutionary category of dry shampoos – interactively throughout the week.  With an exciting swimwear sponsorship, sampling at the chic TRESemme Cabana, exclusive social media content and other VIP activities in-tow, TRESemme continues to bring professional quality, stylish hair to fashion-week goers as well as to women at home.

Lane Bryant™, the nation's leading plus-size women's specialty apparel retailer, was honored on Saturday at the annual Full Figured Fashion Week™ (FFFWeek) award ceremony as the 2011 "Plus Retailer of the Year", a distinguished award given to 13 individuals or businesses throughout the U.S. with outstanding achievements in the plus size fashion industry.