Benoit Jodoin is a writer and an editor for LOULOU magazine's website. Packed with expert advice, amazing deals and unique finds, its website delivers the hottest fashion, beauty and lifestyle buys on the Canadian market – with complete purchasing information for every item featured. With blogs, videos, lists of shooping deals, but most of all with thousands of fashion must-haves, LOULOU is the perfect accessory for Canadian shoppers coast-to-coast.