Haggar Clothing Co. Helps Rescue over 80 million plastic bottles from landfills
Over 80 million plastic water bottles have been upcycled through Haggar's E-CLO™ and LK Life Khaki™ eco-friendly apparel lines with the use of REPREVE®
In recognition of Earth Day 2013, Haggar Clothing Co., the iconic American menswear company, announced last week that over 80 million post-consumer plastic bottles have been upcycled through its eco-friendly apparel line E-CLO™ which includes their popular LK Life Khaki™ brand. These pants contain a unique blend of cotton and REPREVE®, which is made from recycled materials, including post-consumer plastic bottles. E-CLO and LK Life Khaki pants are innovative, earth-conscious apparel options for those seeking to reduce their ecological footprint through their everyday purchase decisions. Each pair of pants contains the equivalent of seven recycled plastic bottles— making Haggar one of the first major menswear manufacturers to produce apparel designed to reduce waste and conserve natural resources.
"Since its founding in 1926, Haggar has led the menswear industry in innovation by successfully merging style, quality, and craftsmanship with performance and functionality," says Michael Stitt, CEO of Haggar Clothing Co. "With the use of REPREVE in our E-CLO and LK Life Khaki apparel, we are proud to incorporate sustainability into our product offering."
"We designed the LK Life Khaki brand to change the way men buy khakis," says Tim Lyons, president of Haggar Clothing Co. "The wide range of colors and three different fits --- slim, straight and relaxed --- give the Haggar man the options to take him wherever his journey leads—from work to weekend and from casual to classic—in Haggar's signature ease, comfort and style."
Recently, Haggar's industry-leading commitment to continuous improvement was recognized by Apparel Magazine with their "2013 Top Innovator" award in the May issue. In this 6th annual special "Innovator" issue, Haggar Clothing Co. and LK Life Khaki are recognized among the top 40 pioneers in the apparel industry.
The E-CLO and LK Life Khaki lines are available in more than 2,200 locations in the U.S., Canada and Mexico, including Macy's, JCPenney, Kohl's, Belk, Boscov's and other leading department stores, as well as online at Haggar.com.
About Haggar Clothing Co.:
Since its beginnings in a one-room office in Dallas, Texas in 1926, Haggar Clothing Co. has grown from a manufacturer of men's fine dress pants and slacks, into one of the most recognized and original apparel brands in the market. Haggar coined the term "slacks" in 1938, and continued to lead menswear innovation with the introduction of pre-cuffed pants, expandable-waist pants, wrinkle-free cotton casual pants, and suit separates. In addition to its Haggar® brand, the company has developed and launched the highly successful and eco-friendly LK Life Khaki™ brand. Haggar is the official clothing partner of the Hockey Hall of Fame and the Pro Football Hall of Fame. Today, Haggar Clothing Co. commands the number-one market position in men's dress pants in the United States, as well as number two in men's casual pants, and has been a leader in men's apparel for more than 85 years.
For more information or to view product offerings from Haggar, please visit the Haggar website, www.haggar.com.
To learn more about REPREVE®, visit www.repreve.com. Repreve® and It's What's In It are trademarks of Unifi, Inc.
Read more about Repreve recycled garments at the Runway Fashion blog.
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