Limited Brands, Inc. reported a comparable store sales increase of 8 percent for the four weeks ended Aug. 25, 2012, compared to the four weeks ended Aug. 27, 2011.  The company reported net sales of $665.6 million for the four weeks ended Aug. 25, 2012, compared to net sales of $702.4 million last year.

The company reported a comparable store sales increase of 8 percent for the 30 weeks ended Aug. 25, 2012, compared to the 30 weeks ended Aug. 27, 2011.  The company reported net sales of $5.218 billion for the 30 weeks ended Aug. 25, 2012, compared to net sales of $5.378 billion last year. 

August 2011 and 2011 year-to-date net sales included $87.8 million and $518.3 million attributable to the third party apparel sourcing business, which was sold in November 2011.

To hear further commentary provided on Limited Brands' prerecorded August sales message, call 1-866-639-7583 (1-866-NEWS-LTD), or log onto www.Limitedbrands.com for an audio replay. 

ABOUT LIMITED BRANDS:
Limited Brands, through Victoria's Secret, Pink, Bath & Body Works, La Senza and Henri Bendel, is an international company.  The company operates 2,622 specialty stores in the United States and its brands are sold in more than 700 company-operated and franchised additional locations world-wide.  The company's products are also available online at www.VictoriasSecret.com, www.BathandBodyWorks.com, www.HenriBendel.com and www.LaSenza.com.

Limited Brands b-roll footage of stores is available through their online newsroom.

 

LIMITED BRANDS
August 2012

Comparable Store Sales Increase (Decrease):

 

August

2012

 

August

 2011

Year to
Date

2012

Year to
Date

2011

Victoria's Secret Stores

9%

16%

10%

15%

Bath & Body Works

6%

8%

6%

7%

La Senza

0%

(8%)

(2%)

(2%)

Limited Brands

8%

11%

8%

11%

Victoria's Secret Direct Sales

 

1%

 

4%

 

3%

 

3%

Total Company-Operated Stores:

Stores

 

Year-to-date

Stores

Operating

Operating

at 1/28/12

Opened

Closed

at 8/25/12

Victoria's Secret Stores

1,017

17

(16)

1,018

Bath & Body Works

1,587

3

(10)

1,580

Henri Bendel

19

5

-

24

   Total United States

2,623

25

(26)

2,622

La Senza Canada

230

-

(52)

178

Bath & Body Works Canada

69

1

(1)

69

Victoria's Secret Canada

19

2

-

21

Victoria's Secret UK

-

1

-

1

Total Limited Brands

2,941

29

(79)

2,891

Thank you for reading this fashion news on the Fashion Newspaper.