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Julia Roberts Designs For Emporio Armani
- By Emilia Santelia
- Published 08/30/2008
- Celebrity Fashion Articles
- Unrated
Emilia Santelia
Author of www.Sfilate.it and http://www.fashionandrunway.com
View all articles by Emilia Santelia
JULIA ROBERTS DESIGNS A NEW SPECIAL EMPORIO ARMANI (PRODUCT) RED ITEM WITH GIORGIO ARMANI.
Giorgio Armani has teamed up with his friend Julia Roberts for a second time to design a special Emporio Armani (PRODUCT) RED T-shirt now available on-line at www.emporioarmani.com and will be available in Emporio Armani stores in September.
Commenting on this significant creative collaboration, Giorgio Armani says, “Julia has helped to create beautiful and unique designs for both women and men which will be a visible reminder of the part that we can all play in fighting AIDS in Africa. I adore working with Julia and appreciate, once again, how she always stands by my side in important collaborations such as this.”
The new Emporio Armani (PRODUCT) RED Julia Roberts T-shirt will feature the symbolic “tree of life” that was introduced last season on the bohemian-style leather bracelet designed by the actress for Emporio Armani (PRODUCT) RED, which became a best seller.
Within the tree’s foliage are the words “Revolution-Evolution-Devotion,” an acronym for RED. The inside of the T-shirt features her personalised signature: Julia for Emporio Armani (PRODUCT) RED. The Tee will be available in grey, red, white and black for both men and women.
More importantly, upon special request from Julia Roberts, this Tee will be made in Africa.
Giorgio Armani was a launch partner in (PRODUCT) RED TM, the business initiative founded by Bono and Bobby Shriver in 2006, and has since then designed a line of Emporio Armani (PRODUCT) RED clothing, accessories, eyewear, watches, fragrances and jewellery with 40% of the gross profit margin from sales of all these products going directly to the Global Fund to help fight AIDS in Africa.
(RED)TM is a global initiative whose primary objective is to engage the private sector in the fight against AIDS in Africa by channelling funds from the sale of (PRODUCT) RED products directly to The Global Fund for AIDS, Tuberculosis and Malaria. Companies whose products take on the (PRODUCT) RED mark contribute a portion of profits from the sale of that product to the Global Fund to finance AIDS programmes in Africa, with a focus on women and children. Current partners are: American Express, Converse, Gap, Motorola, Apple, Hallmark, Dell, Microsoft and Emporio Armani. (RED) partners and events have generated over $110 million to date. Find out more at JOINRED.COM
