During the normal course of walking, hiking, running and playing sports, the inseams of shorts tend to ride up the inner thighs and bunch at the crotch area resulting in serious discomfort, annoyance and embarrassment.

Michael Chetelat, president of ProductMasters, Inc., is the co-inventor of a patented solution called NoRiders (http://www.NoRiders.com) -- a name derived from the product's function of preventing shorts from riding up. Catherine Chetelat, the product's inventor, originally conceived of the idea having personally experienced the very problem they solved.

    "We invested many years in product research and development in our effort to provide a retail solution that was both effective and affordable," says Michael.

    More than a hundred million Americans and millions more worldwide experience this common problem while wearing shorts of any kind from virtually any clothing manufacturer.

    "I used the NoRiders and they were great! I didn't have to keep pulling my shorts back down. They were very easy to put on the inside of the shorts and the directions are very self-explanatory," says Kristie L., Bel Air, MD. "Thank you for helping my shorts look normal."

    NoRiders are designed to be easily applied to the inside of shorts by the average consumer. They come in two basic styles as portrayed in their online video demonstrations.

    NoRiders Iron-on Patches can be applied along the inseams of shorts to prevent them from riding up during normal wear. They come in various colors, lengths and fabrics to suit almost any style of shorts.

    NoRiders Inseam Stays can be applied within the inseams or seam allowance of shorts to prevent them from riding up. They also come in various lengths to suit almost any style of shorts.

    The Ready-to-Wear apparel industry can affordably license the rights to incorporate NoRiders Inseam Stays within their product line of shorts during the original manufacturing process without a dramatic change to production costs.

    According to testimonials from a number of satisfied customers, virtually all NoRiders' products result in a dramatic increase in the level of comfort and confidence people experience while wearing shorts.

    ProductMasters has over 90 product packages available for purchase online at NoRiders.com. NoRiders is the exclusive retail solution that effectively solves this very common problem, restoring comfort and confidence to millions of people worldwide who would like to enjoy wearing shorts.

New Apparel Product Prevents Shorts from Riding Up...

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