Eco-Fabrik Launches Innovative Customer Incentive Program Aimed at Benefitting Planet Earth
http://www.fashionnewspaper.com/articles/491/1/Eco-Fabrik-Launches-Innovative-Customer-Incentive-Program-Aimed-at-Benefitting-Planet-Earth/Page1.html
Maxamillion Blick
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By Maxamillion Blick
Published on 04/22/2008
Eco-Fabrik, an Organic Clothing & Accessories Company, announced plans today to extend its "tree planting" reward program to become a quarterly and annual event.
At its inception, the tree planting reward was a one-time honor for those customers who spent the most in 2007 at Eco-Fabrik's online store. Eco-Fabrik teamed up with American Forest, the oldest conservation nonprofit organization in the country, to plant trees in honor of its top 20 customers. Each honoree was given the opportunity to select a dedication for the tree planted. Customers responded positively to this tree planting reward. Thus, "we decided to integrate this initiative into our business operations," said Diana Khan, Eco-Fabrik Cofounder and President. "Our business philosophy goes hand-in-hand with our commitment to the environment and socio-economic values," said Ms. Khan.
At its inception, the tree planting reward was a one-time honor for those customers who spent the most in 2007 at Eco-Fabrik's online store. Eco-Fabrik teamed up with American Forest, the oldest conservation nonprofit organization in the country, to plant trees in honor of its top 20 customers. Each honoree was given the opportunity to select a dedication for the tree planted. Customers responded positively to this tree planting reward. Thus, "we decided to integrate this initiative into our business operations," said Diana Khan, Eco-Fabrik Cofounder and President. "Our business philosophy goes hand-in-hand with our commitment to the environment and socio-economic values," said Ms. Khan.
Eco-Fabrik Launches Innovative Customer Incentive Program Aimed at Benefitting Planet Earth
Eco-Fabrik, an Organic Clothing & Accessories Company, announced plans today to extend its "tree planting" reward program to become a quarterly and annual event.
At its inception, the tree planting reward was a one-time honor for those customers who spent the most in 2007 at Eco-Fabrik's online store. Eco-Fabrik teamed up with American Forest, the oldest conservation nonprofit organization in the country, to plant trees in honor of its top 20 customers. Each honoree was given the opportunity to select a dedication for the tree planted. Customers responded positively to this tree planting reward. Thus, "we decided to integrate this initiative into our business operations," said Diana Khan, Eco-Fabrik Cofounder and President. "Our business philosophy goes hand-in-hand with our commitment to the environment and socio-economic values," said Ms. Khan.
Under this newly launched rewards program, Eco-Fabrik will announce the "quarterly ten tree-keepers" each quarter and will work with American Forest to plant a pair of trees in each customer's honor. Again, the reward will go to those customers who have a strong commitment to the environment and thus have spent the most in Eco-Fabrik's online store.
At the end of the year, from among these 40 honorees, a final "top ten tree-keepers" will be selected to culminate the annual program. Each of the top ten tree-keepers will receive a commemorative T-shirt (made of organic cotton or bamboo, of course), in addition to a commemorative certificate. Eco-Fabrik will publicly announce the names of the top ten tree-keepers on its Web site (http://www.ecofabrik.com), as well as in a press release on Earth Day.
Eco-Fabrik's top 20 customers from 2007 were given the choice to dedicate a pair of trees to a newborn in the family, to honor a graduate or commemorate a birthday, wedding, or similar occasion. Some customers chose to dedicate the tree to the loving memory of a deceased parent, a relative, or friend.
Eco-Fabrik is using its website as a platform to raise public awareness about environmental initiatives, sustainability and Green Living. In addition to selling natural clothing made of organic cotton, bamboo, and hemp, Eco-Fabrik has recently added a line of green promotional products for corporations, nonprofit organizations, schools & colleges, and commercial organizations.
"We are seeing a steady increase in enquiries for green promotional apparel by businesses and social organizations," commented Diana Khan, Eco-Fabrik Cofounder. "Many eco-conscious companies are choosing to put their logos on organic and green products to convey their environmental commitment to their employees and customers," said Ms. Khan. Schools and colleges across the nation are showing increased interest in promoting natural and sustainable products and Eco-Fabrik is offering new products to fill this need.
About Eco-Fabrik
Eco-Fabrik is an organic and natural clothing & accessories company that also offers green promotional apparel & products from its location in Southern California (USA).
Thank you for reading this news article on the fashion newspaper. You can read more organic fashion news.
At its inception, the tree planting reward was a one-time honor for those customers who spent the most in 2007 at Eco-Fabrik's online store. Eco-Fabrik teamed up with American Forest, the oldest conservation nonprofit organization in the country, to plant trees in honor of its top 20 customers. Each honoree was given the opportunity to select a dedication for the tree planted. Customers responded positively to this tree planting reward. Thus, "we decided to integrate this initiative into our business operations," said Diana Khan, Eco-Fabrik Cofounder and President. "Our business philosophy goes hand-in-hand with our commitment to the environment and socio-economic values," said Ms. Khan.
Under this newly launched rewards program, Eco-Fabrik will announce the "quarterly ten tree-keepers" each quarter and will work with American Forest to plant a pair of trees in each customer's honor. Again, the reward will go to those customers who have a strong commitment to the environment and thus have spent the most in Eco-Fabrik's online store.
At the end of the year, from among these 40 honorees, a final "top ten tree-keepers" will be selected to culminate the annual program. Each of the top ten tree-keepers will receive a commemorative T-shirt (made of organic cotton or bamboo, of course), in addition to a commemorative certificate. Eco-Fabrik will publicly announce the names of the top ten tree-keepers on its Web site (http://www.ecofabrik.com), as well as in a press release on Earth Day.
Eco-Fabrik's top 20 customers from 2007 were given the choice to dedicate a pair of trees to a newborn in the family, to honor a graduate or commemorate a birthday, wedding, or similar occasion. Some customers chose to dedicate the tree to the loving memory of a deceased parent, a relative, or friend.
Eco-Fabrik is using its website as a platform to raise public awareness about environmental initiatives, sustainability and Green Living. In addition to selling natural clothing made of organic cotton, bamboo, and hemp, Eco-Fabrik has recently added a line of green promotional products for corporations, nonprofit organizations, schools & colleges, and commercial organizations.
"We are seeing a steady increase in enquiries for green promotional apparel by businesses and social organizations," commented Diana Khan, Eco-Fabrik Cofounder. "Many eco-conscious companies are choosing to put their logos on organic and green products to convey their environmental commitment to their employees and customers," said Ms. Khan. Schools and colleges across the nation are showing increased interest in promoting natural and sustainable products and Eco-Fabrik is offering new products to fill this need.
About Eco-Fabrik
Eco-Fabrik is an organic and natural clothing & accessories company that also offers green promotional apparel & products from its location in Southern California (USA).
Thank you for reading this news article on the fashion newspaper. You can read more organic fashion news.