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BBG, Incorporated, parent to the popular men's lifestyle website BeBetterGuys.com, A Guy's Guide to Getting a Life, is partnering with Rufus Apparel (http://www.rufus.com) for an NCAA Final Four Pick'em contest. Starting Monday, March 17, 2008, contestants can enter to win a stylish, high-quality dress shirt of their choice from Rufus' Spring collection, valued at $195. Rufus Apparel has been featured in Forbes, Men's Health, Best Life, and is available retailers nationwide.
To win, contestants fill out a simple entry form and must correctly choose the final four teams of the NCAA 2008 Tournament, the final two teams in the Championship game, and its winner. Contestants can enter their choices until 3 pm, March 27, 2008. In the event of a tie, the final score of the Championship game will determine the winner. Join BBG on the road to San Antonio, visit BeBetterGuys.com to sign up to play.
BBG is a new media company, providing guys in the 18-35 demographic advice on life, style, and how to be. BBG recently launched weblogs from its co- founders, David Boris and Brian Joyner, Better Than a Beatdown (betterthanabeatdown.blogspot.com) and Better Guy X (betterguyx.blogspot.com), respectively. The blogs will support the efforts of BBG, Inc and BeBetterGuys.com, with personal insights from both Boris and Joyner on topics covered by the website.
Also, the BBG Radio podcasts were highlighted under iTunes' New and Notable in January 2008. With BBG Radio, listeners can hear the Guys behind Be Better Guys humorously riff on topics, ranging from harnessing confidence to dating etiquette. The podcasts are updated regularly, are approximately 30 minutes in length, and are available on BeBetterGuys.com and at iTunes, keyword "Be Better Guys."
About BeBetterGuys.com
BeBetterGuys.com: A Guy's Guide to Getting a Life, is the one stop for the regular guy to find out all the things your dad didn't teach you, spiced up with a few things your girl wished you knew. Covering the fundamentals of men's clothing, grooming, dating and lifestyle, with tips on entertaining and simply how to be, Be Better Guys is a practical guide written in regular guy- speak, from a couple of guys who learned the hard way. Since launching in mid-2006, the website has engaged readers with lifestyle advice and opinion to improve how he looks, acts, and lives. Co-creators, David Boris and Brian Joyner, are regular monthly contributors
on WRC- NBC 4 in Washington, DC and have been featured on Fox and Friends, The Mancow Show, WGN Radio/Chicago, Washington Post Radio, 1010WINS/New
York, and in several newspapers.