London Fog Umbrellas, Luggage and Footwear to Launch in Fall 2007

Iconix Brand Group, Inc.
(Nasdaq: ICON) ("Iconix" or the "Company") today announced new license
agreements in three core categories; umbrellas, luggage and shoes, for its
newly acquired brand, London Fog. TotesIsotoner ("Totes"), the world's
largest marketer of umbrellas, gloves and slippers, will hold the license
for umbrellas. Leisure Merchandising Corp. ("Leisure") will hold the
license for luggage and Eastman Group ("Eastman") will hold the license for
footwear. London Fog umbrellas, luggage and shoes will be available at
better department stores nationwide in fall 2007.
    The Totes agreement is an exclusive multi-year license to manufacture
and distribute London Fog umbrellas in the United States. Totes currently
owns 85% of the market share of department store business for umbrellas and
will distribute London Fog umbrellas through those channels as well as in
their retail stores.
    Leisure will hold the multi-year license to manufacture and distribute
London Fog luggage and travel products in the United States. The travel
products will include London Fog suitors, duffel bags and travel
accessories.
    Eastman will license men's, women's and children's footwear in the
United States as part of a long-term license. The first collection will
debut in December during the Fashion Footwear Association of New York
(FFANY) shoe show.
    Commenting on the new licenses, Neil Cole, Chairman and CEO of Iconix,
said, "We are excited about our three new licenses for the London Fog brand
and look forward to continuing to grow the business into a complete
lifestyle brand. Totes, Leisure and Eastman are leaders in their
industries, and their expertise coupled with our marketing know-how will
add great value to the London Fog brand."
    Michael Katz, Senior Vice President of the US Wholesale Division, of
Totes, said, "London Fog traditionally has a strong association to rainwear
and we are confident that our consumers will embrace the new London Fog
umbrellas. We are pleased to be partnering with Iconix on this exciting
endeavor."
    Cliff Ensley, President and Founder of Leisure, stated, "We are
confident in our ability to manufacture high quality London Fog luggage
that will remain true to the brand's heritage. London Fog luggage will
allow the brand's broad consumer base to travel with their favorite brand
wherever they may go."
    Max M. Mizrachi, President of Eastman, stated, "We are excited about
our new partnership for London Fog footwear. We think it's a natural
extension of the brand and look forward to growing the business in the
United States."
    In the United States, leading outerwear maker Herman Kay holds the
London Fog license for men's and women's outerwear and Amerex (USA), Inc.
holds the children's outerwear license. In Canada, Hudson's Bay Company
holds a multi-year license to manufacture and distribute London Fog
apparel, accessories and lifestyle products in its retail stores the Bay
and Zellers.
    About Iconix Brand Group:
    Iconix Brand Group, Inc. (Nasdaq: ICON) owns, licenses and markets a
growing portfolio of consumer brands including CANDIE'S (R), BONGO (R),
BADGLEY MISCHKA (R), JOE BOXER (R), RAMPAGE (R), MUDD (R), LONDON FOG (R),
MOSSIMO (R) and OCEAN PACIFIC (R). The Company licenses it brands to a
network of leading retailers and manufacturers that touch every major
segment of retail distribution from the luxury market to the mass market.
Iconix, through its in-house advertising agency, advertises and markets its
brands to drive consumer awareness and loyalty.
    About TotesIsotoner:
    TotesIsotoner Corporation, headquartered in Cincinnati, Ohio, is the
world's largest marketer of umbrellas, gloves, slippers, and other
weather-related accessories. TotesIsotoner has over 1,000 employees and, in
addition to Cincinnati, has offices in New York, Toronto, London, Paris,
Hong Kong and Manila. In 1997, totes and ISOTONER merged to form the
TotesIsotoner Corporation. The company, which is owned by private equity
firm Bruckmann Rosser Sherrill (BRS.com), offers quality products from two
of the most recognized apparel brand names in the country. Visit
http://www.totesisotoner.com for more information.
    About Leisure Merchandising Corp:
    Since 1978 Leisure(TM) has been one of America's largest privately held
manufacturer of luggage and travel goods. Leisure distributes luggage under
the Leisure(TM), American Trucking Case(TM) and Advantage(TM) brands to
department and specialty stores nationwide and internationally. Also
Leisure currently holds the license for Oleg Cassini luggage.
    About Eastman Group:
    Eastman Group was founded 21 years ago and has become one of the
largest and fastest growing footwear importers in the world. Their
corporate office is in New York City with satellite offices in China and
Hong Kong. Eastman designs and markets an extensive range of men's and
women's footwear under several nationally recognized major brands,
including Via Spiga, Liz Claiborne, Bill Blass and Totes.
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