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KN Karen Neuburger(R) Lifestyle Brand Upgrades Its Online Shopping Experience
http://www.fashionnewspaper.com/articles/327/1/KN-Karen-NeuburgerR-Lifestyle-Brand-Upgrades-Its-Online-Shopping-Experience/Page1.html
Maxamillion Blick

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By Maxamillion Blick
Published on 11/26/2007
 

Just in time for this year's holiday shopping season, KN Karen Neuburger®, the lifestyle brand best known for sleepwear and comfort-inspired products, today announced the re-launch of its Web site, www.karenneuburger.com. To simplify the online shopping experience, KN selected One Stop, a full-service e-commerce technology and distribution partner who has revamped the site with enhanced e-commerce features including easy navigation, customer reviews, order tracking, improved security and professional customer service.

KN customers will immediately recognize and appreciate the many upgrades made throughout the site as they browse, check-out and track their product shipments, said Dustin Eber, President of KN Ltd. The new online shopping site offers customers a full showcase of the KN brand's products from heritage sleepwear for the whole family to new women's sportswear, casual socks and hosiery, comfort foods and craft supplies in an interactive and engaging format.


KN Karen Neuburger(R) Lifestyle Brand Upgrades Its Online Shopping Experience
Just in time for this year's holiday shopping season, KN Karen Neuburger®, the lifestyle brand best known for sleepwear and comfort-inspired products, today announced the re-launch of its Web site, www.karenneuburger.com. To simplify the online shopping experience, KN selected One Stop, a full-service e-commerce technology and distribution partner who has revamped the site with enhanced e-commerce features including easy navigation, customer reviews, order tracking, improved security and professional customer service.

KN customers will immediately recognize and appreciate the many upgrades made throughout the site as they browse, check-out and track their product shipments, said Dustin Eber, President of KN Ltd. The new online shopping site offers customers a full showcase of the KN brand's products from heritage sleepwear for the whole family to new women's sportswear, casual socks and hosiery, comfort foods and craft supplies in an interactive and engaging format.

KarenNeuburger.com's new customer benefits include:

  • Improved Navigation: Online shopping through KarenNeuburger.com is now more intuitive and user-friendly with more streamlined browsing and checkout functions. For instance, KN customers can shop by outfit or collection and zoom-in to clearly view product details and craftsmanship using RealZoom.
  • Professional Customer Service: KN customers will have access to One Stop's high-quality customer service representatives, available Monday through Friday, from 5:00 a.m. to 6:00 p.m. PST via 1-866-427-1115, a toll-free telephone line or e-mail.
  • Social Online Shopping: Through PowerReviews, KN customers can post their reviews of KN products thereby helping other shoppers make more informed purchases.
  • Expanded Purchase & Shipping Options: KN customers can now make purchases through PayPal and track their orders online. Additionally, Canadian residents and U.S-based KN customers with friends and family in Canada will now be able to order and ship directly to Canada.
  • Internet Security Assurance: By implementing ScanAlert's HackerSAFE, KN online shoppers can rest assured that their identity and credit information will be safe when they shop with KN.

This marks the first complete makeover of KarenNeuburger.com since it launched in 2004. To manage and lead KN's online shopping experience and e-commerce initiatives, Kari Zanotto has been named Director of Customer Experience and Online Services.

About KN Karen Neuburger® (KN Ltd.)

The KN Karen Neuburger® lifestyle brand is synonymous with comfort-inspired fashion and home merchandise. The brand's signature softness and quality can be experienced in heritage sleepwear and loungewear for the whole family, paper goods, crafting and memory products, sportswear and accessories, home collection, furnishings and décor. KN and KN Luxury Home products can be found in department stores, specialty stores and online at www.karenneuburger.com.

About One Stop:

Onestop Internet, Inc. (www.onestop.com) is a provider of outsourced e-commerce solutions for brands and retailers.

Onestop has been successful in creating profitable e-commerce channels for clients by implementing a suite of integrated services that includes: creative, e-commerce platform, product photography, marketing, fulfillment and customer care solutions. Onestop currently has over 25 premium brands and retailers such as: True Religion Brand Jeans, Betsey Johnson, Seven for All Mankind, Nicole Miller, KN Karen Neuberger, Sigrid Olsen, C&C California, J Brand and Trina Turk.

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