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- Janie Bryant, Costume Director of Mad Men, branches out in development of own lines
Janie Bryant, Costume Director of Mad Men, branches out in development of own lines
- By linda kearns
- Published 10/26/2009
- Licensing Fashion Articles
- Unrated
linda kearns
Linda Kearns is Consultant and Marketing Director at Matchbook Company, a talent based integrated communications firm. Linda was previously Global Brand Manager at DuPont Apparel, and Communications Director for INVISTA Apparel where she worked on many creative marketing programs for LYCRA and COOLMAX brands.
View all articles by linda kearns
Matchbook Company Appointed as Licensing Agency representing Janie Bryant in the development and merchandising of period inspired designer programs
New York – With her recognized ability to make an era come alive through fashion, Janie Bryant is looking to bring her magic from the TV screen to today’s consumers. Matchbook Company will seek guest designer licensed programs in men’s and women’s apparel, lingerie, swimwear, home, footwear and accessories that are developed to reflect Janie’s modern interpretation of 60’s style. This follows the recent launch of Brooks Brothers’ Mad Men Edition suit designed by Janie Bryant.
“I love fashion as it allows us each to express our creativity and I love capturing the essence of an era through costume design,” says Janie. “Now I am looking forward to bringing that retro style to today's wardrobes.”
Janie Bryant, best known for being the costume designer of Mad Men and Deadwood, is an Emmy and Costume Designer's Guild award winner. Her work has inspired designers Michael Kors, Prada, and Peter Som, and she has been featured in VOGUE, GQ, Harper's Bazaar, US Weekly, Variety, WWD, The Los Angeles Times, The New York Times and on The TODAY Show, Oprah, Entertainment Tonight and Good Morning America.
Kristi McCormick, principal in Matchbook Company, and Linda Kearns, consultant and marketing director at Matchbook, will lead the Janie Bryant licensing program. “No one has the ability to interpret an era and bring that style to life like Janie Bryant,” says Kristi McCormick. “Her award winning costume designs for Mad Men and Deadwood speak for themselves. We are thrilled to be working with a person of her talent, creativity and flair for fashion. She has a ready audience waiting for her designs to hit the retail landscape.”
McCormick has represented and negotiated talent-based programs with retailers including Joseph Abboud, Bloomingdale’s, Barneys, Perry Ellis, and Uniqlo. Kearns, former Communications Director of INVISTA Apparel, crafted numerous creative marketing programs for LYCRA collaborating with celebrities, stylists and designers, including Jessica Simpson, Zac Posen, Philip Lim, Derek Lam, Stacy London, and Carson Kressley.
For licensing inquiries, please contact Linda Kearns at 302-898-8553 or Linda@MatchbookCompany.com.
About Matchbook Company, LLC
Matchbook Company was established in 2009 as a consulting company on talent
buying and negotiations for major industry advertisers including John Frieda,
Jergens, B&G Foods, Uniqlo, Bloomingdale’s, Joseph Abboud, Barneys, Matrix, and Avon. The company advises on talent categories and collaborations for public
relations and marketing based initiatives. The founder and president of Matchbook,
Kristi McCormick, has over 13 years of expertise in casting, talent management,
marketing, public relations and advertising.
New York – With her recognized ability to make an era come alive through fashion, Janie Bryant is looking to bring her magic from the TV screen to today’s consumers. Matchbook Company will seek guest designer licensed programs in men’s and women’s apparel, lingerie, swimwear, home, footwear and accessories that are developed to reflect Janie’s modern interpretation of 60’s style. This follows the recent launch of Brooks Brothers’ Mad Men Edition suit designed by Janie Bryant.
“I love fashion as it allows us each to express our creativity and I love capturing the essence of an era through costume design,” says Janie. “Now I am looking forward to bringing that retro style to today's wardrobes.”
Janie Bryant, best known for being the costume designer of Mad Men and Deadwood, is an Emmy and Costume Designer's Guild award winner. Her work has inspired designers Michael Kors, Prada, and Peter Som, and she has been featured in VOGUE, GQ, Harper's Bazaar, US Weekly, Variety, WWD, The Los Angeles Times, The New York Times and on The TODAY Show, Oprah, Entertainment Tonight and Good Morning America.
Kristi McCormick, principal in Matchbook Company, and Linda Kearns, consultant and marketing director at Matchbook, will lead the Janie Bryant licensing program. “No one has the ability to interpret an era and bring that style to life like Janie Bryant,” says Kristi McCormick. “Her award winning costume designs for Mad Men and Deadwood speak for themselves. We are thrilled to be working with a person of her talent, creativity and flair for fashion. She has a ready audience waiting for her designs to hit the retail landscape.”
McCormick has represented and negotiated talent-based programs with retailers including Joseph Abboud, Bloomingdale’s, Barneys, Perry Ellis, and Uniqlo. Kearns, former Communications Director of INVISTA Apparel, crafted numerous creative marketing programs for LYCRA collaborating with celebrities, stylists and designers, including Jessica Simpson, Zac Posen, Philip Lim, Derek Lam, Stacy London, and Carson Kressley.
For licensing inquiries, please contact Linda Kearns at 302-898-8553 or Linda@MatchbookCompany.com.
About Matchbook Company, LLC
Matchbook Company was established in 2009 as a consulting company on talent
buying and negotiations for major industry advertisers including John Frieda,
Jergens, B&G Foods, Uniqlo, Bloomingdale’s, Joseph Abboud, Barneys, Matrix, and Avon. The company advises on talent categories and collaborations for public
relations and marketing based initiatives. The founder and president of Matchbook,
Kristi McCormick, has over 13 years of expertise in casting, talent management,
marketing, public relations and advertising.
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