2.0" Provides Enhanced Interactive Experience with More Options for Users
The public's interest in watching and interacting with fashion
week has never been greater. (Over 630,000 people watched the live streams from
various sites in September 2013, according to
To that end, New York Fashion Week LIVE (http://newyorkfashionweeklive.com),
(#1 of all media outlets for overall user engagement last season) has added new
features to offer a more streamlined way to watch and interact during the live
streams from both Mercedes-Benz and MADE, beginning February
Interactive, and Linked To London, Milan And Paris
New "Chat," "Watch Live" and Instagram
sections make for a more interactive experience during the live streams.
And a "Switch City" function allows viewers to watch London, Milan and Paris, following New York.
Fashion Week 2.0?
Says spokesperson Pablo Avion:
"The public is ready for 'Fashion Week 2.0'; we're all just waiting to see
what form it will take. Although IMG recently announced its desire to make
actual event attendance more exclusive (and Vera Wang
and others have announced actual or possible defections from Lincoln Center),
more so than ever, people want to see the shows online.
"They want to bring fashion week into their lives, homes
and conversations. And with MADE now streaming from Milk Studios, people are
enjoying more options, and the ability to interact with the events and one another."
About New York Fashion Week LIVE and Fashion Week Online
Since February of 2012, NewYorkFashionWeekLIVE.com has been a
resource for live stream information, plus articles on the state of New York
Last season (September 2013), New
York Fashion Week LIVE ranked #1 for overall user engagement of New York
Fashion Week live streams, ahead of Style.com, NY Daily News, and HuffPost.
February 2014 will mark the website's
What Makes It Unique
Unlike the Mercedes-Benz portal, New York Fashion Week LIVE
includes streams from both Mercedes-Benz and MADE (from Milk Studios), as well
as independent streams such as Caroline Herrera / AMEX and Michael Kors / All Access, All Angles.
It's now a part of a Fashion Week Online (fashionweekonline.com), which offers
comprehensive fashion event coverage such as:
Sneak preview (three
weeks before TV broadcast) of the Victoria's Secret Fashion Show
Mercedes-Benz Miami SWIM
Plus fashion app
reviews, interviews and articles on the intersection of fashion and music.
Also unique among sites, Fashion Week Online expands livestream coverage
to all "Big 4" fashion weeks: New York,
and Paris, with coverage as far afield as
Mercedes-Benz Fashion Week Russia (at RussiaFashionWeekLIVE.com).
New York Fashion
Week Live (http://newyorkfashionweeklive.com, featuring MB, MADE and
Independent Streams): February 6 – 13, 2014
London Fashion Week
Live (http://londonfashionweeklive.com): February
15 – 18, 2014
Milan Fashion Week
Live (http://milanfashionweeklive.com, featuring links to CameraModa): February 18 – 23, 2014
Paris Fashion Week
Live (http://parisfashionweeklive.com, featuring links to designer live
streams) February 25 – March
The New Season Begins February 6, 2014
New York Fashion Week LIVE and Fashion Week Online invite all
journalists, as well as the public, to come see the new features and join the
fun. Tune-in at NewYorkFashionWeekLive.com on February 6,
Thank you for reading this fashion week news on the Fashion
Learn more about international fashion
week events at the Fashion Week Directory.