Joe Bonamassa's Apparel Company Celebrates its 2nd Year with a New Music-Inspired Collection

The Brand Employs a Social Merchandising Business Model to Reach New Fans & Inspire Designs

In only its second year of development, online specialty retailer, Tribut Apparel, has taken the reigns in establishing a revolutionary lifestyle merchandising concept where social media meets music, fashion and art to create a collection of apparel and accessories made by the virtual hands of its most loyal consumers. The company is co-founded by Blues Rock titan Joe Bonamassa, known as this generations most note-worthy solo guitarist, and through targeted social media campaigns and design contests, has struck the right cord with old and new fans.

"After 20 years in the Joe Bonamassa business, we noticed that there was an underserved category of passionate classic-rock consumers whose heart, soul and love of music alone could provide enough inspiration to drive a  new merchandising concept that connects the merchant with its consumer on a social level first and foremost," said Roy Weisman, Co-Founder of Tribut Apparel. "The consumer connection continues to be the core of our business model which allows Tribut Apparel to be an authentic social merchant in today's online world. With this in mind, we are thrilled to be unveiling our first seasonal collection in addition to our everyday general merchandising of licensed and inspired apparel."

This October, Tribut celebrates the launch of its first collection for Fall 2013. The line unveils six concepts in easy-to-digest graphic language that translates music into fashion including "FARM", "Faces", "Royalty Free", "Only Listen To…", "Big Mess" and "Sustainable Sounds". Prices in the collection range from $19-$89.

In addition to Tribut's own music-oriented fashion line they also sell a nostalgic collection of iconic apparel representing of classic rock, blues, pop culture and sports that will bring you right back to the best times of your life!

Here are just some of the great bands and artists in Tribut's collection of iconic apparel: AC/DC, Aerosmith, Alice Cooper, Allman Brothers Band, BB King, Black Sabbath, Bob Dylan, Slash, Bruce Springsteen, Crosby, Stills, Nash and Young, David Bowie, Debbie Harry, Deep Purple, The Eagles, Van Halen, Elvis Pressley, Eric Clapton, Genesis, Guns N Roses, Heart, Jerry Garcia/Grateful Dead, Jimi Hendrix, Janis Joplin, Jethro Tull, John Lee Hooker, John Lennon, Johnny Cash, Journey, Kiss, Led Zeppelin, Lynyrd Skynyrd, Meat Loaf, Michael Jackson, Muddy Waters, Nirvana, Ozzy Osbourne, Pink Floyd, Robert Johnson, Rolling Stones, Rush, Santana, Scorpions, Sex Pistols, Stevie Ray Vaughn, The Beatles, The Clash, The Doors, The Who, U2 and ZZ Top.

Pop culture and sports:

Animal House , Muhammad Ali, Blue Brothers, Captain America, Cheech and Chong, Evel Knievel, James Dean, Jaws, Marilyn Monroe, Licensed NFL Tees, Rambo, Rocky and The Godfather.

About Tribut

Tribut (www.tributapparel.com), located in South Florida, is an online retailer specializing in social merchandising for classic rock consumers. The company sells a fun and nostalgic mix of apparel, accessories and gift items inspired by the music, art and pop culture from the 60's, 70's and 80's.

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