September was a big month for new releases in fragrances - but not from the names you might expect.

In celebration of the launch of its first women's fragrance created by Tomas Maier, Bottega Veneta hosted a cocktail party in New York last night, July 12, 2011. The location for the event was the Academy Mansion, a spectacular mansion built in 1920 on East 63rd Street, steps away from New York City's Central Park.

A comprehensive study from the fragrance company Arylessence says that our sense of sight and smell are closely linked and work together to help consumers make buying decisions. Color trends stimulate perfumers in the creation of new and different fragrances, the study says, and the distinctive colors of a product and its packaging set expectations among consumers about how the product should smell. Conducted among female consumers in Atlanta, the study demonstrated that people can describe the 'scent' of selected colors, and typically use the same words to describe the scent's emotional effect.